The “Cherokee Effect” street team presented by the Jeep brand is coming to the OC Fair & Events Center in Costa Mesa from Saturday, December 14 until Sunday, December 15 during OC Market Place and Gem Faire. Between 7:00AM and 4:00PM daily, the Jeep brand will offer the community the opportunity to be among the first consumers to test-drive the all-new Jeep Cherokee. The Jeep brand invites family and friends to the festivities, as they offer activities, games, live music, and premium giveaways. Play the field as the Jeep® brand presents its own unique spin on capture the flag, an adventure filled game centered on the vehicles highlights, features, and capabilities. Accompanied by a Jeep® Brand Ambassador, anyone age 18 and over with a valid driver’s license is eligible to test drive the new Jeep Cherokee and get entered into the 2013 Chrysler Group National Giveaway for a chance to win $45,000 towards any eligible Chrysler Group Vehicle.